…is not as easy as it looks. Starting from the basics of who what and where, I rejected that tedium. Then I started trying to find my ‘USP’, with a fairly clear idea that I’m not unique and don’t have a selling point.
Then I remembered that when I left the nhs, the private hospital boss told me the thing I had that many of my colleagues were lacking was time. Time for the patients. Time to think, to share. So I made a nice page describing all these things.
As much as this page reflected me it was a bit weird for a surgeon’s shop window. So those bits moved down the hierarchy. Still there, but you have to look for them
So now the content is like everyone else’s
Maybe in time I’ll get braver, but life is short and time is precious and a website is only a website